Philosophy

Shaping the body, harmonizing proportions, loving curves - that's what shapewear stands for today. Neither a magic powder nor an optimization tool, but pure appreciation of the individual profile of each body. Swimwear is always a very personal affair. With the development of the three shaping levels, CHARMLINE became a pioneer for shapewear in swimwear. At the pool and beach, it's all about feeling good in your own skin - with swimsuits and bikinis that fit. When we talk about NEW SHAPE, we mean the perfect fit. The companions: comfort with technical know-how, fashionable fine-tuning. The leitmotif: BREATHE. Nothing reminds you of the tightness of a corset or holding your breath while getting dressed. Shaping comes in every size and feels like a smoothie on the skin - precisely because of the perfect craftsmanship of the elastane.